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Calculate return on common equity for 2014 using year-end amounts and assuming no preferred dividends.

Profitability Analysis Exercises and Problems

Do the assigned questions using Malimash, Inc.’s 2014 financial data below:

Malimash, Inc.
2014 Financial Data ($ millions)

Income Statement Data

Sales Revenue                                                         $7,120.00
Depreciation                                                           $230.00
Interest Expense                                                     $10.00
Pretax Income                                                         $2,550.00
Income Taxes                                                          $900.00
Net Income                                                              $1,650.00

Balance Sheet Data

Current Assets                                                         $4,850.00
Fixed Assets, Net                                                     $2,400.00
Total Assets                                                              $7,250.00
Current Liabilities                                                   $3,290.00
Long-Term Debt                                                      $100.00
Shareholders’ Equity                                              $3,860.00
Total Liabilities and Shareholders’ Equity         $7,250.00

Required:

1. Calculate return on common equity for 2014 using year-end amounts and assuming no preferred dividends.

2. Dis-aggregate the ROCE into operating (RNOA) and non-operating components.

3. Comment on Merck’s use of leverage. (Assume all assets and current liabilities are operating at a 35% tax rate).

Your submission must:

• Be 1-2 pages for the written portion, APA format

• Include at least 2 scholarly citations in addition to textbook

• Incorporate key learning concept from textbook (PDF version of textbook uploaded)

• Include the Excel spreadsheet with computations.

• Clearly separate your responses so your instructor knows the problems you are answering.