Evaluation of international marketing
Evaluate and discuss the following statement using contemporary practitioner and academic literature.
“As the world evolves and changes international marketing has become even more challenging and complex, but the potential return remains significant”.
Must use theoretical and practical knowledge of international marketing, but also other relevant fields related to international marketing.
All sources of information must be referenced correctly.
All documents must be presented using Arial Size 12 font and double line spaced.
Pay particular attention to grammar and spelling.
3000 words.
