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Compare the assignment of participants in an independent groups design, a repeated measures design, and a mixed factorial design.

LEARNING OBJECTIVES

Define factorial design and discuss reasons a researcher would use this design.

Describe the information provided by main effects and interaction effects in a factorial design.

Describe an IV × PV design.

Discuss the role of simple main effects in interpreting interactions.

Compare the assignment of participants in an independent groups design, a repeated measures design, and a mixed factorial design.