Description
Construct an effective communication strategy (strategy outline ) that addresses all the deliverables the CHRO wants to achieve. The communication strategy will do the following:
• State the business problem that will be addressed in rolling out the new adaptive leadership toolkit
• Explain why these specific leadership skills and behaviors are being targeted.
• Provide a summary analysis of the employee satisfaction survey, identifying strengths and weaknesses (survey )
• Introduce the new adaptive leadership toolkit, including how it will be used and the value it provides.
• Utilize your own personal development plan as an example for others ()
• Provide a strong conclusion that supports your thesis statement and goes beyond merely restating key points.
Ensure all key points are addressed in a logical order by using the Five Ws and One H as an outline when developing the specific detail for each step of the communication strategy.
Why:
• Why was the adaptive leadership toolkit developed?
Who:
• Define who the audience, stakeholder(s), and owners are.
What:
• What is the key message?
• What is the organizational goal?
• What is the personal goal?
• What types of communication media will be used?
When:
• What is the timeline for program implementation and achievement of program deliverables?
Where:
• Where is the adaptive leadership toolkit located? Where are supporting documents, such as the FAQ?
How:
• How will we measure success?
• How will we track progress? How will we define important milestones?
• How will we communicate updates?
• How can employees provide feedback on any roadblocks, issues, or ideas for improvement?
