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Referring to the use of chatbots from family businesses. After highlighting the importance of chatbots in the family business setting and the need to research their implementation in the family context, the document should discuss the role of functional & metaphysical elements of chatbots (see attached document) pertaining to the family business customer satisfaction and experience.

Words: 87
Pages: 1
Subject: Marketing

Description

DISCUSSION part of a paper referring to the use of chatbots from family businesses. After highlighting the importance of chatbots in the family business setting and the need to research their implementation in the family context, the document should discuss the role of functional & metaphysical elements of chatbots (see attached document) pertaining to the family business customer satisfaction and experience.

Previous studies on the use of chatbots should be included. Some suggestions about the future of chatbots in the family business setting could be included