INSTRUCTIONS:
This Case Study Signature Assignment will be used to evaluate individual student learning outcomes. This assignment will assess discipline knowledge, the ability to apply decision tools, critical thinking skills, ethics, and written communication.
write your answers directly into this document using single-space, 1-inch margins, 12-point Times New Roman font. Each of the four answers should be no more than one page.
“Plagiarism involves using words or ideas, orally or in a paper, obtained in books, articles, the Internet, interviews, radio, or TV programs, without appropriate citation. It also includes the following: Presenting someone else’s words or ideas as one’s own in a paper or exam without acknowledgement, incorporating published passages into a paper without quotation marks or footnotes, quoting word-for-word from a source without using quotation marks, a citation, or a reference. Handing in another’s paper or project as one’s own or reusing papers” (Molloy College, Academic Integrity).
Knowledge
Identify the relevant [management] topics in this case study and explain their importance.
Ethics
Demonstrate your understanding of ethics by describing the ethical dilemmas in this case study.
Decision Tools
Identify and apply the most useful [mrktg] decision-making tools to address the issues presented in the case study.
Recommendations
Based on your analysis of the case facts, relevant topics, ethical dilemmas and decision tool results, make recommendations and explain how you arrived at them.
