Description
You are asked to create your own Portfolio of Case Studies on ethics in the marketing and digital communications industry. Identify and research 3 different examples of brands and/or campaigns, as follows:
* 1 example of a marketing communications campaign that did not align with industry codes of practice and standards (for example, the ASA)
* 1 example of a marketing sector company, brand or campaign that promotes minority voices and representation (diversity and inclusivity)
* 1 example of a brand that is future proofing (meeting future challenges and audience expectations)
put a link to campaign and additionally make sure to use academic resources