1. Purpose of the Evaluation (1 paragraph)
• To clarify the purpose of your evaluation, start by identifying what you need to learn in the short and long term. Review your Evaluation SOW and Timeline.
• Key items to think about when writing your purpose are:
o Make sure to include decision makers, the decisions at hand, and projects being evaluated.
• What are you hoping to learn from the evaluation?
o How to improve and build up the program.
o Which evaluation activities were successful.
o What needs to be changed in regard to data collection
• What decisions do you expect to make as a result of the evaluation?
o Whether or not we need more data.
o Making sure data is not outdated.
o Whether or not we need to conduct more surveys or questionnaires
• What do you need to do to provide evidence of the completion of your project?
o Study the project thoroughly.
o Perform testings at regular intervals.
o Questionnaire data.
Scope of Work Template
Project Goal: To reduce illness, disability, and death related to tobacco use and secondhand smoke among college students in Los Angeles County.
