For this individual assignment, you should write a report for a specific company in the following case:
Video Games Industry – Company chosen Nintendo
Format
-Introduction (including company’s products, history etc)
-External analysis ( Porters 5 Forces model)
-Internal analysis (VRIS, Generic strategies, etc)
-International Business
-Challenges faced by company
-Strategic recommendations (and implementation)
Also: 7-10 pages, data/facts
Special focus: Platform Strategy, Role of network externalities, Innovation
