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Discuss how Disney achieve competitive advantage from this alliance.

Words: 41
Pages: 1
Subject: Business

INSTRUCTIONS FOR YOUR DISCUSSION POSTS

Read Mini Case 9, Disney: Building Billion-Dollar Franchises (page 499-502)

(50 points): Post your responses to the following:

What type of strategic alliance was created between Disney and Pixar?

Discuss how Disney achieve competitive advantage from this alliance.