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Outline ethical standards, values, or guiding principles that will be used to guide decision making for the new venture.

Ethics and Social Responsibility: [ETHICS, chapter 4]

Outline ethical standards, values, or guiding principles that will be used to guide decision making for the new venture.

What will be the company’s approach to social responsibility as it relates to stakeholder groups such as employees, community, environment, customers? For example, will you donate to the community and if so, what causes?
Cost Structure/Expenses/Funding: [ACCOUNTING & ENTREPRENEURSHIP, chapter 8 & 7]

What are your major expenses or costs to get the business started including customer acquisition costs (marketing), cost to produce good/service/idea (ingredients, supplies, raw material), distribution costs, human resources, equipment, tools, operating costs, building leases or purchase of property, etc.? Think fixed and variable costs. List these out and give estimates to those costs.