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Explain why blame attributions by consumers for an identical crisis can differ in various countries, and the implications of these differences for developing effective company response

Demonstrate that the potential for issues to evolve into crises can differ in various  countries

Explain why blame attributions by consumers for an identical crisis can differ in various countries, and the implications of these differences for developing effective company response

Explain how cultural factors can impact the effective dissemination of lessons  from a crisis