You are required to write a report to the senior management team, fully referenced, and addressing the following:
Ratios
Evaluate financial performance: Choose FOUR categories from the list of five categories of financial ratios below and use ONE financial ratio from each category to assess the financial health of your chosen company using past 5-year financial information:
Profitability
Efficiency
Liquidity
Financial gearing
Investment
Note: Analyse your chosen financial ratios using information from financial statements. Considering word limit, please choose ONE financial ratio from FOUR different categories listed above; therefore, you should focus on four ratios in total in this part of analysis. Critical analysis of the four ratios under four categories is required for good work. Please critically evaluate past five-year firm performance, using your chosen ratios and discuss the problems and limitations of financial ratios as a tool of financial analysis before make recommendation to the board of directors. Create your own small tables, diagrams and charts in your analysis and present professionally.
Financial ratios can be collected using Osiris and Fame through ARU (Anglia Ruskin University) library (https://anglia.libguides.com/az.php?a=o (Links to an external site.)), annual reports or other professional resources.
Comparison with competitors and industry will be helpful. Suggested wordcount: 800 – 900 words.
