Tag: Hofstede’s cultural dimensions
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In each dimension, show clear and specific marketing implications. How would marketing approach these two countries? Giving examples can help you be specific.
Hofstedes cultural dimensions Instructions: Go to this link (Links to an external site.) and review the six cultural dimensions. Choose two countries that score opposite of each other on multiple dimensions. Discuss the six dimensions as you compare the two countries. In each dimension, show clear and specific marketing implications. How would marketing approach these…
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Provide a comparison of at least three cultural examples of your chosen country with the U.S. For example, a handshake is appropriate as a business greeting in the U.S. In China, however, one might bow, and a kiss on either cheek would be extended as a greeting in Spain.
Decision Making for Global Expatriates Essay The training manager that you assisted in Module 3 has returned to you for further assistance. He was quite impressed with the research and profile you offered for making expatriate assignments to China. He is asking for your guidance to be able to make better global expatriate assignments. To…