Think about the definition of stakeholders—any parties with a stake in the orga- nization’s actions or performance. Who are the […]
Tag: Merck
Identify an industry that is undergoing intense competition or is being featured in the business press. Discuss how scenario planning might be used by companies in that industry to prepare for future events.
In the discussion about Merck (Strategy Highlight 1.2) it is clear the firm has followed a socially responsible path by […]
