Tag: PEBBLE SMARTWATCH
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Analyse why Pebble failed despite its previous success and its cult following, using Root Cause.
PEBBLE SMARTWATCH Pebble, founded by Eric Migicovsky, burst onto the scene in 2012 with a Kickstarter campaign to launch its first smartwatch. It raised $10,266,845 (£6,285,947), the highest amount secured on the platform at that time at a short period of time, to fund the production of the first smartwatch. Pebble proved there was interest…